JOB/VACANCY: Senior Public Relations Account Executive PR Firm
Company Name LSFPR Company Location Lagos, Nigeria
Senior Public Relations Account Executive at LSFPR
Relevant Experience
Extensive experience of public relations, specifically corporate communications.
A strong industry network and contacts with senior journalists and members of the press
Proven track record of successfully implemented PR campaigns for a range of clients
Polished presenter and adept at explaining PR terms and outcomes to senior players
Summary of Ideal Candidate:
The senior account executive (SAE) is the day-to-day senior account contact for the client and the team. The primary responsibilities are to understand the scope and context of the public relations campaigns; to implement and execute with junior team members; drive monthly reporting for all campaigns; and, drive activities for successful completion.
A successful SAE will have minimal guidance on day-to-day activities as they will be the senior leader on the account. The SAE comprehends social media and digital marketing initiatives and can successfully manage program execution and day-to-day implementation.
Essential Responsibilities/Duties:
Assist senior management in developing and implementing monthly account planning and activities
Identify and place clients in targeted high-level media (local, pan-African and global).
May manage specific projects independently.
Demonstrates excellent judgment and ability to solve problems, delegating work appropriately across account teams
Possess strong writing and editing skills. Ability to write attention-grabbing media materials, client correspondence, reporting documents, points-of-view strategy documents, agency and client blog posts and other integrated marketing materials.
Ability to contribute to and develop public relations strategies, social media and marketing plans, and implement them with confidence
Drive smart, tactical execution of client campaigns
Establish strong relationships with knowledge of relevant media and blogs to generate awareness of client’s products, services, thought leadership, and other activities
Establish successful, productive relationships with client contacts
In-depth understanding of social media tools and ability to implement social media campaigns.
Understand what success means to each client, then deliver on those results
Ability to manage 3-4 accounts simultaneously
Add creative insight and problem-solving to all of the above on a consistent basis
