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How to Create a Crisis Plan in less than 30 Minutes

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How to Create a Crisis Plan in less than 30 Minutes By Phil Gerbyshak You should already have a plan in place, but some situations require...

13 Smart, Affordable ways to Promote Events

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13 Smart, Affordable ways to Promote Events By William Comcowich Start early, seek a strong news media hook, and give publishers plenty of lead time. Nearly 90%...

5 Essential Elements of an Effective PR Plan

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5 Essential Elements of an Effective PR Plan By Marjorie Comer You don’t simply sign the contract, put a few coins in the slot, and wait...