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Impactful PR and Exemplary Media Relations Techniques

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Impactful PR and Exemplary Media Relations Techniques By Fatimat Ibrahim Abedoh, The media’s evolution as an agenda-setting entity creates narratives and influences people’s decisions and opinions...

Mastering Media Relations: The Journalist’s Take on a Winning Strategy

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Mastering Media Relations: The Journalist's Take on a Winning Strategy Journalists and public relations (PR) professionals have a complicated and nuanced relationship. Journalists rely on...

How Carmel-by-the-Sea used Media Relations to tune-up its Romantic Reputation

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How Carmel-by-the-Sea used Media Relations to tune-up its Romantic Reputation Couples have long been enticed by Carmel-by-the-Sea, a charming one-square mile seaside village in California....

PR missteps in downfall of Elizabeth Holmes

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PR missteps in downfall of Elizabeth Holmes In analyzing the final chapter of Theranos founder Elizabeth Holmes’ career, it’s tempting to attribute the entrepreneur’s dramatic...

Temple Head appoints Salawu, Public Affiars and Media  Relations

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Temple Head appoints Salawu, Public Affiars and Media  Relations Experienced media and communications strategist, Femi Salawu has been appointed as Head, Public Affairs and Media...

Businesses should not wait for a crisis to engage PR –...

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Businesses should not wait for a crisis to engage PR – Expert   Many small and medium scale business owners often see Public Relations as...

5 Ways The COVID-19 Pandemic is Changing Media Relations

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5 Ways The COVID-19 Pandemic is Changing Media Relations By Tara Parsell With social distancing and remote work on the rise, are best practices for reaching...

5 Keys to Successful Media Relations Right now

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5 Keys to Successful Media Relations Right now By Abby O'Connor Be a helper, keep your pitches snappy, and do your research before hitting send. When the...

How PR’s Value Transcends Media Relations

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How PR’s Value Transcends Media Relations By Ted Kitterman Getting earned media hits is of great value to all organizations, but PR pros can do so...

Why Earned Media is Still Relevant in PR

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Why Earned Media is Still Relevant in PR By: Dorothy Crenshaw As the influence of digital and social media has soared, PR agencies who focus primarily...