Northern PR Stars: Leading Multimedia Influencers
By Maryam Na-allah Umar-baba
In today’s dynamic and interconnected world, Public Relations (PR) has emerged as a formidable force, shaping narratives and influencing public opinion. As the business landscape continues to evolve, the Northern region of Nigeria has also witnessed an impressive rise in its PR industry, with a wave of talented professionals making their mark on the communication landscape within and outside the country.
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Northern PR Stars: Leading Multimedia Influencers
The North has also produced iconic Communicators, scholars, spokespersons, and other PR practitioners who contribute to defining contemporary issues in the public relations industry.
Spokesperson’s Digest, a sister publication of PRNigeria presents three leading multimedia influencers in PR from the North.
Northern PR Stars: Leading Multimedia Influencers
Haruna Abdullahi Haruspice: A Trailblazer in Activism and Political Advocacy
Abdullahi O Haruna, affectionately known as Haruspice, is a beacon of inspiration and transformation. Haruspice, who wields diverse talents across a spectrum of domains, is a trailblazing figure in media, activism, and political advocacy.
As an acclaimed writer, evocative poet, dynamic youth activist, influential leadership mentor, visionary photographer, and strategic public relations virtuoso, Haruspice wears these many hats with finesse. Yet, it’s his role as the Editor in Chief and Publisher of the esteemed World Entourage Magazine that truly exemplifies his impact on the world stage.
A former student leader of the Faculty of Social Sciences, ABU Zaria, Haruspice obtained his bachelor’s degree in mass communication, Masters in international affairs and Diplomacy from Ahmadu Bello University Zaria and certificate in Business and Leadership Development from the Lehigh University, Pennsylvania, USA.
A proudly Igala man from Kogi State, Haruspice is a member of several professional bodies and networks which include the Nigerian Institute of Public Relations (NIPR), Nigerian Union of Journalists (NUJ), the World Bank Youth Forum, the Sustainable Development Strategy (SDGs) Technical Working Group in Nigeria; Kairos Leadership Institute and fellow of the Mandela Washington Fellowship Program for Young African Leaders amongst others.
He is a multifaceted visionary whose remarkable talents span across various fields, making him an influential figure in media, activism, and political advocacy. In addition to being a writer, poet, youth activist, peer health educator, leadership mentor, professional photographer, and public relations strategist, Haruspice is the founder and editor of the World Entourage Magazine.
As a social media influencer, Haruspice has harnessed the power of digital platforms to amplify his message and reach a wider audience. His online presence has allowed him to connect with people from diverse backgrounds and foster meaningful conversations on critical societal issues.
Haruspice’s staunch belief in the previous President of Nigeria, Muhammadu Buhari, led him to express his support and admiration through his literary talent. He authored a book titled “The Buhari In Us,” a testament to his unwavering loyalty and dedication to the political leader he admires.
As a masterful photographer and strategic public relations maven, Haruspice has an unparalleled gift for encapsulating poignant moments and translating complex narratives into impactful visuals and messages. His innate ability to weave captivating stories through imagery and words has significantly contributed to his success in both media endeavors and advocacy campaigns.
Beyond his professional endeavors, Haruspice’s involvement in political advocacy and his literary tribute to President Muhammadu Buhari paint a portrait of a man deeply invested in his country’s political landscape. His convictions are not mere words; they serve as driving forces behind his writing and advocacy, emblematic of his commitment to contributing positively to Nigeria’s progress and development.
In the intricate tapestry of contemporary Nigerian society, Abdullahi O Haruna (Haruspice) emerges as a multifaceted visionary. His magnetic social media influence, unwavering political advocacy, and commitment to empowerment through media are the cornerstones of his legacy.
Through his multifarious roles, he continues to inspire, educate, and advocate for transformation, unity, and advancement. In embracing his journey as a visionary leader, Haruspice unequivocally shapes the narrative of Nigeria’s promising future.
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Halima Abdulrauf: The Content Curator of Sheer Brilliance
In the ever-evolving spheres of Public Relations (PR) and social media influence, individuals who possess the prowess to captivate and inspire stand out as catalysts of change. Born on May 15, 1991, an Indigene of Kaduna State, Halima Abdulrauf has emerged as a trailblazer in the world of media, PR, and social media influence. Her journey embodies the fusion of creativity, innovation, and dedication, making her as a true force to be reckoned with in these dynamic domains.
Halima obtained a Bachelor of Technology BTech Industrial from the Federal University of Technology Minna and a Master of Arts from the University of Leicester, United Kingdom.
She had stints as an Editorial Assistant Intern at DAAR Communications Plc; a Hausa translator as a youth corps member at Channels Television and an English/Hausa Translator, Blogger for ClearView TV.
She was also a Supervising Producer at Farin Wata TV Graphic; News Anchor at Liberty Television before moving to the Voice of America VOA as International Reporter.
With a rich tapestry in broadcast journalism, especially in radio and TV reportage, news casting, and program presentation, Halima has carved her niche in the media landscape. Her meticulous attention to detail and relentless self-motivation have endowed her with the ability to craft narratives that resonate with audiences. This mastery extends beyond mere content creation; Halima’s proficiency in various software tools, including Microsoft Office Suite, Adobe Audition, and Final Cut Pro, positions her as a strategic content curator capable of delivering messages with impact and finesse.
One of Halima’s most remarkable attributes is her proficiency in both English and Hausa script writing. This unique skill equips her with the ability to bridge linguistic divides, effectively reaching a diverse array of audiences. As an influencer and PR specialist, her adeptness in two languages adds an extra layer of versatility, enabling her to connect with audiences on a deeper level.
Halima’s entrepreneurial journey is as compelling as her media endeavors. As the visionary founder of Connect the Dots Podcast and Thinkpad Studios, she has transcended conventional boundaries. Connect the Dots Podcast, a platform where she engages in insightful conversations with individuals from various walks of life, underlines her commitment to inspire and motivate.
Thinkpad Studios, her consultancy venture, showcases her adeptness in offering expert guidance in broadcast media and events management. This unique blend of entrepreneurial spirit and media prowess positions Halima as a multifaceted influencer who not only engages but also empowers.
Halima’s journey as an influencer extends beyond her media career and entrepreneurial ventures. Her ability to transform ideas into engaging narratives has earned her a dedicated following on social media platforms. Her thoughtful posts, whether related to media insights, entrepreneurial wisdom, or thought-provoking musings, resonate with audiences seeking authentic and value-driven content. This has positioned her as an influencer who drives positive change, encourages self-discovery, and empowers her followers to pursue their dreams relentlessly.
In the world of PR, Halima’s contributions are undeniable. Her meticulous approach to crafting narratives, coupled with her proficiency in diverse languages, enables her to tailor messages to various demographics, thereby enhancing communication efficacy. As an influencer, she wields her platform to amplify causes, inspire innovation, and foster meaningful conversations that transcend boundaries.
Halima Abdulrauf’s journey in PR and as an influencer is a testimony to the transformative power of media. Her ability to seamlessly blend media expertise with entrepreneurial zeal has positioned her as a game-changer in both domains. As the landscape continues to evolve, Halima’s innovative strategies, commitment to authenticity, and dedication to making a positive impact shine as guiding lights for fellow professionals and aspiring influencers alike.
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Ahmed Balarabe Sa’id: A Mentor of Young Communicators
In the world of strategic communications and media innovation, Ahmed Balarabe Sa’id stands out as a prominent figure. A seasoned expert who seamlessly blends the worlds of academia, industry, and entrepreneurship, Sa’id’s influence is palpable across multiple domains. As the Kaduna Chapter Secretary of the Nigerian Institute of Public Relations (NIPR), Owner, and Project Head at Afrofranchyze Media, his journey is a testament to the transformative power of knowledge and visionary leadership.
With a career spanning close to two decades, Ahmed Balarabe Sa’id has masterfully interwoven his academic prowess with his practical insights. His tenure as the Examinations Officer at the Department of Mass Communication, Kaduna Polytechnic, speaks to his commitment to nurturing the next generation of communication professionals. He isn’t merely an educator; he serves as a mentor, shaping young minds to meet the demands of the evolving industry.
An indigine of Kogi State, Sa’id’s flair for innovation is a hallmark of his professional journey. As the pioneer Manager of Programmes at the institution’s radio station, he laid the groundwork for transformative programming that resonates with audiences. His brainchild, the rebranded school Newsletter, found its roots in his visionary leadership. Notably, his active role on the board of the Institution’s Radio and Newsletter reflects his dedication to shaping communication platforms that leave a lasting impact.
Transitioning seamlessly from industry to academia, Sa’id’s experience as a Managing Editor at The Market Magazine and News Editor at Independent Television informs his well-rounded perspective. He embodies the synergy between theory and practice, offering students insights that are grounded in the real-world intricacies of media dynamics.
Yet, Sa’id’s influence transcends the classroom. As the Center Manager of the NIPR State Study Center and Head of Faculty at the Kaduna Media Academy, he plays an instrumental role in honing the skills of aspiring communicators. Furthermore, his entrepreneurial spirit shines as the Owner and Project Head at Afrofranchyze Media, a testament to his ability to not only educate but also innovate within the media landscape.
Sa’id’s impact extends to the national stage as well. His role as one of the distinguished professionals selected to review the Strategic Communications Policy of the Independent National Electoral Commission (INEC) underscores his influence on shaping critical national communication strategies.
A product of excellence in education, Sa’id’s academic journey began at Bayero University, Kano. His distinction as the recipient of the N.T.A prize for the overall best graduating student in Mass Communication during his first degree marked the commencement of a journey marked by academic brilliance. Subsequent specializations in Broadcasting and Marketing Communications further enriched his knowledge base.
In the tapestry of strategic communications and media innovation, Ahmed Balarabe Sa’id’s legacy is one of innovation, dedication, and entrepreneurial fervor. His multifaceted journey illustrates the transformative power of education, the practical relevance of industry experience, and the far-reaching impact of visionary leadership. As academia converges with practice, Sa’id stands at the vanguard of reshaping the boundaries of strategic communication and media influence. His journey serves as an inspiration, reminding us that true mastery lies at the nexus of knowledge and action.
*Maryam Na-Allah Umar-Baba, a Staff Writer with the Spokesperson’s Digest is an alumnus of Leeds Beckett University obtaining a Bsc in Media Communication Culture and a Master’s Degree in Public Relations and Strategic Communication. Email: [email protected]