Japanese Female CEO, Etsuko Tsugihara, Becomes IPRA President
The Board of the International Public Relations Association (IPRA) has announced Etsuko Tsugihara as the first female president elect 2020 to take charge of the helm of its affairs for the next one years.
Obtained by our correspondent, Etsuko, a Japanese and CEO of agency Sunny Side Up is the first female president of IPRA from Japan.
In reacting to the election by the Board of IPRA Etsuko said, ”I am so proud to have your trust and confidence for me to lead IPRA in 2022. I would like to propose a theme of Connection for the year. And I hope to organise a Golden World Awards Gala event in the Autumn in Tokyo if international travel has been re-established”.
Etsuko also plans to promote member growth during the year especially in the Asia-Pacific region. The IPRA President’s term of office runs from 1 January to 31 December each year.
IPRA, the International Public Relations Association, established in 1955, is the leading global network for PR professionals in their personal capacity.
IPRA aims to advance trusted communication and the ethical practice of public relations through networking, code of conduct and intellectual leadership of the profession.