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How to Develop PR Strategy for MSMEs

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How to Develop PR Strategy for MSMEs By Kabir Abdulsalam Getting publicity for your business, especially in times such as these, is important. A sound PR...

Three ways to Invest in PR in 2023

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Three ways to Invest in PR in 2023 It happens all the time in the entrepreneurial world: A team builds an impressive product or service,...

What ChatGPT Means for the Future of PR

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What ChatGPT Means for the Future of PR At the end of November, new technology was introduced to the public that is poised to revolutionize...

Public Relations Practice and Emerging Contexts

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Public Relations Practice and Emerging Contexts By Zaynab Abubakar El-Nafaty Ranked as the most populous country and fastest growing economy in Africa, Nigeria’s image to the...

Understanding Tools of Public Relations

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Understanding Tools of Public Relations By Zaynab Abubakar El-Nafaty Recently, I learnt about the ethics of public relations. That led me to look into how it is...

Listening in action for Employees: Internal Comms during Crisis

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Listening in action for Employees: Internal Comms during Crisis Getting your employees and team members back on track after the tumultuous events of the past...

How to Amplify PR Opportunities for Business

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How to Amplify PR Opportunities for Business There's little debate that a public relations strategy is an invaluable tool for ambitious companies. To get the...

Twitter Offers PR tools for B2B Brands -Report

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Twitter Offers PR tools for B2B Brands -Report A survey of 2,500 journalists finds Twitter is still their favorite social media network – here are...

Evolution in the global digital age: tech tools and partnerships

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Evolution in the global digital age: tech tools and partnerships Marketing communications and public relations are evolving quickly due to technology advancements as well as...

IPRA Board Rejects Entries from Russia for 2022 Golden World PR...

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IPRA Board Rejects Entries from Russia for 2022 Golden World PR Awards The International Public Relations Association, IPRA, Board says it will not accept entries...