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Resilience in Crisis: Navigating PR challenges in the hospitality sector

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Resilience in Crisis: Navigating PR challenges in the hospitality sector In the dynamic world of hospitality, crises are inevitable. From global pandemics to natural disasters,...

NIPR: It’s a New Song, Let’s Sing Along

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NIPR: It's a New Song, Let's Sing Along The Nigerian Institute of Public Relations (NIPR) having been established about sixty years ago, precisely in 1963...

The Power of PR in Shaping National Image, Driving Economic Growth,...

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The Power of PR in Shaping National Image and Confidence, By Ishola Ayodele "If I was down to my last dollar, I'd spend it on...

What Does a Public Relations Specialist Do?

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What Does a Public Relations Specialist Do? By Steven White Public relations (PR) specialists shape and maintain a positive image for their clients through strategic communication,...

Harnessing the Power of Public Relations for Social Good

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Harnessing the Power of Public Relations for Social Good by Adetola Fajembola PUBLIC relations is often misunderstood as a mere mechanism for organisations to uphold a...

Navigating the New PR Landscape

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Navigating the New PR Landscape8 The future of public relations is evolving at the speed of culture. With advancements in technology, evolving media landscapes and...

Unconventional Communication Research Practice In Public Relations

Unconventional Communication Research Practice In Public Relation By Melchizedek Onobe & Hannatu Wyorkson Research is very crucial in Public Relations practice. Public Relations campaigns can fail...

Take advantage of opportunities for career Progression, NGWIPR urges women

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  Take advantage of opportunities for career Progression, NGWIPR urges women Women in Public Relations have been admonished to take advantage of opportunities to bridge knowledge...

ChatGPT: The Impact of AI Tool in Public Relations Practice

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ChatGPT: The Impact of AI Tool in Public Relations Practice By Maryam Na-Allah A powerful language model created by OpenAI and introduced to the public in...

How PR pros should Approach Objectivity in News

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How PR pros should Approach Objectivity in News “The traditional notion of objectivity has lost its power to define the highest standards of journalism.” By Tom...