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9 Tips for Effectively Using Social Media During a Health Crisis
The Olympic Games are here and we all know how sportsmen and women are vulnerable to health issues like muscle strain, ligament tear and...
9 Tips for Using Photos & Graphics for PR
A famous saying by Joan Stewart goes thus “If you're pitching stories about your company to the media, but photos are an afterthought, you...
20 Careers in Mass Communication
With most universities in Nigeria now offering degree programmes in Mass-Communications, prospective students and graduates may realize a lot of career prospects in the...
5 Ways To Promote Your Business On Twitter
The proliferation of twitter as a social network tool is fast making the application to become the favourite tool for promoting businesses. It’s a...
Common PR Blunders on Twitter
It is indeed instructive reading a contribution by Ben Murray on Common Mistakes by Public Relations Practitioners on Twitter. Though Twitter is a social...
How Social Media Shaped 2015 Elections
Just before I drop anything on this column, I want to reveal that I got 90 percent of political information, sensitization and education via...
Four Ways to Get Attention of a Reporter
The concept is simple yet may feel out of reach in today’s always-on media environment: reporters will pay attention to you if you pay...
Essential Dos and Don’ts of PR Job Interviews
Sitting in front of a prospective employer for an interview could be one nervous moment. Applicants are expected to be very calm and relaxed...
4 Social Media Tips that PRO Can’t Afford to Overlook
Start with few social media platforms: If you just delve into all the social media platforms all at the same time, you will end...
PR Tips In the Face of Litigation
The following tips will help keep the damaging statements at bay and protect the company name:
Companies that take the time to employ some or...